Boost your immunity

The secret behind Japanese people's longevity and slimness revealed! Even I, who hates natto, want to eat it! The hidden power of natto

The store manager Miko, who hates natto, was impressed! Started the intestinal relay with dried natto from Kawaguchi Natto, a 75-year-old long-established store. No stickiness, twice the nutrition, domestic additive-free, the ultimate healthy habit that can be continued every day.
2025.06.13
Boost your immunityTraditional Japanese FoodAdditive-free foodsHealthy, Additive-Free FoodsLifestyle habitFood・AdditiveLifestyle-related diseasesDiet and dietary methodsIntestinal health
A tool for life

Even a Michelin three-star sushi chef has acknowledged it! Why the ultimate cutting board used by professionals for 50 years will change your kitchen

Asahi Cookin Cut is the ultimate cutting board that has been used for 50 years at the Michelin three-star restaurant Sukiyabashi Jiro. Professional-approved hygienic, durable, and sharp at home. PFAS-free, durable for half a century, and can be polished and reconditioned.
2025.06.11
A tool for lifeEco-friendly everyday itemstools of lifeSustainable Goods
About oxidative stress

Miracle medicinal herbs from the ancient Ryukyu Islands! White and purple turmeric are finally in stock ~ Complete set of 4 colors for ultimate anti-aging

The legendary white and purple turmeric are finally in stock! Contains patented ingredients such as zerumbone and labdan. This complete set of 4 colors of turmeric grown without pesticides in Okinawa provides comprehensive support for the liver, joints, beauty, and circulation.
2025.06.09
About oxidative stressBoost your immunityAbout glycationLifestyle habitFood・AdditiveAnti-AgingWomen's ConcernsLifestyle-related diseasesDetoxAbout TurmericDiet and dietary methodsIntestinal health
Lifestyle habit

"Eat and lose weight" is not a lie! A true healthy diet method to solve new types of malnutrition

It's true that if you don't eat, you won't lose weight. Experts will explain with their own experiences how to solve the new type of malnutrition and lose weight healthily without enduring it by understanding the priorities of nutrition.
2025.06.07
Lifestyle habitbeauty and healthAnti-AgingDiet and dietary methods
Lifestyle habit

Metabolic Domino and Healthy Longevity – 4 Basic Habits to Break the Chain of Disease

The metabolic domino is a chain reaction of lifestyle-related diseases. Based on this concept proposed by a professor at Keio University, we will explain in detail how to understand the flow of intestinal inflammation → obesity → diabetes → heart disease and how to prevent them through diet, exercise, sleep, and stress management.
2025.06.02
Lifestyle habitbeauty and healthLifestyle-related diseasesDiet and dietary methodsIntestinal health
Traditional Japanese Food

The reason why "real seasonings" that many Japanese people are unaware of are good for your health and your food – The value of a century-old traditional method

Traditional Japanese seasonings that stand out from mass-produced products. The manager of a cross-border e-commerce store will explain in detail the authentic flavors and health benefits of the craftsmanship of Morita Soy Sauce, Iio Brewery, and Muchachaen.
2025.05.31
Traditional Japanese FoodShopping knowledgeHealthy, Additive-Free FoodsAdditive-Free
Seasonings
Food・Additive

Let's reduce phosphorus instead of salt! The inconvenient truth that doctors make more money if they reduce salt intake ~ Explaining the big difference between refined salt and natural salt!

Salt is not a villain, but a treasure that supports life. Learn the appeal and health benefits of natural minerals contained in 100% Japanese natural salt. Learn the truth about salt and start living a healthy life by choosing the best salt.
2025.05.22
Food・Additivebeauty and healthLifestyle-related diseasesDiet and dietary methodsAdditives and ChemicalsAbout salt
beauty and health

[Natural multivitamin] A thorough explanation of the amazing health benefits of Yaeyama Chlorella! [Detox]

A vitality that has continued since ancient times. Introducing the amazing health benefits, nutritional value, and detoxifying effects of Yaeyama Chlorella, grown in the sun and water of Ishigaki Island. A superfood from Japan that is attracting attention from wealthy people overseas, completely additive-free.
2025.05.16
beauty and healthAnti-AgingLifestyle-related diseasesDetoxDiet and dietary methodsIntestinal health
Traditional Japanese Food

A traditional Japanese gift from the sea! A complete guide to getting beauty and health with Shimanto green seaweed snacks

A thorough explanation of the amazing beauty and health benefits of Shimanto green seaweed snacks, a traditional Japanese food that is attracting worldwide attention. The prebiotic effect improves the intestinal environment and promotes the production of short-chain fatty acids. How can you achieve healthy beauty from the inside out?
2025.05.15
Traditional Japanese FoodHealthy RecipesHealthy, Additive-Free FoodsSeaweedGluten-free foodsLifestyle-related diseasesDiet and dietary methodsIntestinal health
About brown rice

Could this be the cause of my long-standing insomnia? A new morning routine to start with a caffeine-free morning routine

Free yourself from the harmful effects of caffeine and achieve true health. Joint Farm's roasted brown rice coffee and rice bran powder provide a golden combination of detoxifying effects and nutritional supplementation. Improve your quality of sleep, improve your intestinal environment, and give you stable energy.
2025.05.10
About brown riceCaffeine FreeFood・Additive
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